Kwai Logo
Kwai User Avatar
Cândido Espinheira pediu R$ 50 mil emprestados à tia e criou uma franquia de cosméticos no Recife. Vinte anos depois, a pandemia fechou todas as lojas. Muitas franquias quebraram. Ele fez diferente: criou o modelo 3 em 1. O franqueado fatura pela loja física, pelo e-commerce e pelas consultoras cadastradas na unidade. Tudo no mesmo estoque. Loja fechada? Continua faturando. Resultado: YES Cosmetics com 120+ franquias, faturamento de R$ 100 milhões.
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